A Martian Sends a Postcard Home, by Craig Raine Essay

Formal The first method of criticism to use to better understand the 1979 poem â€Å"A Martian Sends a Postcard Home† by Craig Raine is Formalism. When you want to analyze a poem wishing the formalist method you should look at three things. The form, the physical structure of the poem, such as the length of the lines or stanzas, their rhythms, and their rhymes and repetition. Next is diction, what the words of the poem literally mean and why they chose that exact word instead of another one. Last is the unity of the poem, this is when significant parts of the poem come together to make the entire then whole. A formalist will look at all of these things when they critique a poem to try to understand the deeper meaning. Let’s first look at the structure of the poem. â€Å"A Martian Sends a Postcard Home† is comprised of 34 lines in couplets that do not rhyme. Sometimes words seem to be places where they shouldn’t be almost overflowing onto the next line. This use of couplets is for the readers benefit, it makes the poem much easier to read on the page. He also could have formatted his poem like this because the poem contains many metaphors and it is easier to focus on the metaphor if there is a break in between. Cleanth Brooks would call this an Aesthetic Structure because the structure of the poem is meant for the readers to understand it easier. Raine tries to write the poem to appeal to whoever is reading it and that is why he chose this form of writing in his poem. Second, we need to look at the diction inside the poem and there is a lot of interesting word choices by Raine. The best way to do this is to look at what words are in each line and what each line is saying. The first six lines are where the author uses his first comparison. A Caxton is a reference to the Englishman Will Caxton who first printed books. He then compares these books to a creature of earth, birds. He compares the bird’s wings to the pages of the books and both birds and books each have their way of showing their importance or meaning. Birds show how their importance and meaning with their color and books show how their importance and meaning with the words they contain. â€Å"cause the eyes to melt/ or the body to shriek without pain† refer to human emotions cry and laugh that the speaker of the poem (The Martian) doesn’t understand. Then he goes on to say how a book cannot fly but he has seen one perch on the hand, making note of how humans hold bo oks as they read them. The next four lines also make a comparison between nature and mankind. â€Å"Mist is when the sky is tired of flight† could be saying that the sky is a way to travel for the Martian through a UFO or spaceship. â€Å"engravings under tissue paper† takes us back to a book but this time it seems unimportant, like the Martian might not understand the importance of a book. Lines 11 and 12 the rain is compared to a T.V. They both make things appear darker than they really. Also, rain could be like the static in a T.V when the signal is fuzzy often when it is raining. The next two lines talk about â€Å"a Model T† which is a kind of car that was very popular in the early 1900’s. The â€Å"room† is the inside of the car where everyone sits and the â€Å"lock† is ignition where the key goes. â€Å"Key is turned to free the world† is the car moving and the â€Å"film† is the mirror that lets you see the world as it goes by in case you mis sed something. Lines 17 and 18 talks about something a lot of people have an obsession with keeping track of, time. Tied to a wrist is a watch and kept in a box is a clock. The Martian is saying that humans try to make time an object and there is no reason for this because your time will always run out. Lines 19- 24 make another comparison to mankind and nature, an ongoing theme in the poem. This time it’s comparing a telephone to a baby. If the phone rings it is similar to a baby when it cries, a parent needs to pick the baby up when it cries as you need to pick up the phone when it is ringing. When the baby is tickled it is like when you dial a number into the phone you are both using your fingers do the action. The next six lines talk about a child and an adult using the restrooms differently. The children â€Å"are allowed to suffer/openly† while the â€Å"Adults go to a punishment room / with water but nothing to eat.† Going back to a similar theme with time being imprisoned the people impress themselves in these bathrooms. Everyone is punished when they use the restroom and no one is safe from this punishment. The people force themselves to use the restroom and the children as well, in the eyes of the Martian. The last lines have the last comparison which brings us full circle in the poem. He makes the comparison of reading to dreaming. The night everything becomes dark and the people as a couple start to dream. The author might have used couples like how the whole poem is in couplets showing that humans belong in pairs. â€Å"With their eyelids shut† is them sleeping in bed â€Å"read about themselves† is their dreams. All in all, there are many metaphors to unpack in this poem and you start to get an understanding of the overall meaning of the poem and its unity. So what message is Raine trying to get across to us with all of his man vs nature metaphors? A formalist would argue that Raine is just trying to paint a picture of what an outsider would actually see if they were not in our society. They don’t see things the way humans do and they can’t even think of the right words to say for the things the Martian is seeing. The metaphors thought out the poem reinforce the point that the Martian isn’t sure what he is seeing and can only describe them in things that he has seen before. The Martian is able to take his experiences and connect them in a way with the humans. He thinks some of the things they do are strange and funny at the time, but he can still make references to his own life and his views on life. However, this might not at all be what the author is saying. It is possible that we have no idea what Raine meant when writing this poem and Allen Tate argues the only real way to understand what modern poetry contains is to â€Å"Start young, read the classical languages and later read the philosophers.† We can only make a guess at what Raine was saying in this poem and that is what makes poetry beautiful. Everyone can take it their own way, an infinite possibility of what the poem means to them or to anyone. Or could it be that formalism is not the best method of understanding this poem and we need to look more outside the text to understand what Raine meant? Psychological Criticism This next method of Criticism isn’t as much as taking the text at face value like the formalist method. It is about trying to get inside the mind of the author and figure out what was going on in his head when he was writing his poetry. There are 4 main critics that use Psychological criticism when unpacking literary work and they each have similar but unique styles when doing so. The first is Sigmund Freud, to have a Freudian approach to this text you would not oversimplify what the author meant and exaggerate your interoperations of symbolism as well as using all of Freud’s psychological jargon. This will allow you to dive deeper into the text and not just float on the top of the water. The second is Carl Jung and Mythological Criticism. Jung focuses on two things, the Conscious/Unconscious and archetypes. The Conscious/Unconscious refer to the human psyche and how our ancient ancestors thought and felt. Archetypes are very typical examples of a certain person or thin g. Jung talks about archetypes for characters, images, and situations. The third Northrop Frye used Jung’s ideas of archetypes to help promote his â€Å"theory of myths†. Frye argued that every text follows one of four mythoi and the whole text was called the monomyth. Last Jacques Lacan came up with an updated Freudian method for understanding literature. He had a different method for analysis characters in stories such as other and Other. The small o being the inside and the Big O is the outside of the body. Lacan also came up with Antirealism which is his assertion that langue is detached from reality. All of these four authors methods are important when looking at what Rain meant when writing â€Å"A Martain Sends a Postcard Home† and to get a better understand lets us apply of these to the Poem. The last Stanza of this poem â€Å"read about themselves/ in color, with their eyelids shut† could be argued that this is a dream that the humans are having. Freudian theory becomes stronger when people are dreaming, Freud believed that dreams are a symbol of antiquity and that their dreams contain the needs of the induvial that they might fight troublesome

Hawaiian Punch Short-Cycle Essay

How will two distinct manufacturing, sales, and distribution networks to stock and sever an identical beverage for the same customers fare? 3. Determining the roles each will play in sales, profitability, and equity of the Hawaiian punch brand. 4. Will Cadbury Schweppes restructure for growth take focus away from maintain market leadership? 5. Can they achieve sales need to capture an attractive profit margin? 6. What are the potential competitor reactions? Why now? The 2005 business marketing plan is one of the key factors to ensure successful growth with the newly consolidated corporations. We are currently towards the end of 2004. By when must the key person make this decision? (Include your reason for this time frame)To allow sufficient time for the plan to be properly implemented, Hoedebeck should have it complete by September 1st, 2004. Stakes: what does the organization stand to gain or lose if it makes a good or bad decision? Potential benefits of a good decisionPotential costs of a bad decision Increased profitsDecreased profits Maintained market leadershipFailed product line Diversified promotion strategyLoss of focus from core competencies Expanded product lineBankruptcy Larger target marketLost jobs Happy retailers and foodservice customersFailed marketing strategy Competitive sustainability Over/under estimation of product or brand line More convenient for distribution and retailersWrong information in her analysis Questions you should ask yourself as you complete the Long Cycle: 1. Who are Hawaiian Punch’s competitors? 2. What stage of the product life style is their fruit punch beverage in? 3. What pricing/promotion strategy should they use for their product? 4. How will the consolidation impact growth? 5. What is their brand positioning? 6. What is their product line and pricing?

Martha Stewart Lost Reputation Essay

Martha Stewart places her name on her products. She becomes the face of her company and the voice of her brand. When her personal misconduct occurred, she made her company vulnerable and risky as well. This case study examines how Martha Stewart managed her corporate communication when her public image and reputation were tarnished on trial for alleged insider trading scandal. The trial not only led her to prison but also hurt her brand equity. The study shows that Stewart’s early response to her crisis demonstrated lack of situation awareness. In the beginning of her investigation, she kept her public persona intact, ignoring or downplaying her role in it. As a result, what Stewart called â€Å"a small personal matter† later became a full -blown crisis. If she had managed her communication in a more timely manner, the magnitude of her crisis might have been minimized. This article also provides detailed insights for organizations to learn from her crisis response strat egies. Keywords: Organizational crisis, Crisis communication, Image restoration 1. Introduction The personalities of strong business leaders can help shape and enhance their corporate image. In some cases, the leaders become the virtual icon of the corporate brand, lendi ng their personal prestige to the brand and personifying the company. They can also threaten the company when they are involved in a scandal. In this situation, the consequences for the company can be critical as in the Martha Stewart’s insider trading crisis in the United States. The crisis management scholar, Roux-Dufort (2000) points out that corporate crises as â€Å"a privileged moment during which to understand things differently† (p. 26). As such, there is a growing body of literature on organizational learning in the wake of corporate crisis (Mitroff, 2002; Shrivastava, 1998). The Stewart case, in particular, drew the attention of media for years. The crisis of Martha Stewart’s insider trading raised the issue about the Martha Stewart’s multiplatform franchise; that is, the media world and homemaking business are intricately interwoven with her persona. Stewart’s empire has an impressive business synergy as shown by her TV programs that promote her magazines, her website which sells her products, and her p roducts which are a link to her TV programs. She is the face, voice and personality behind the brand and, thus, the two – Stewart and the brand – are inseparable. After Stewart’s personal misconduct, the interlocking nature of her business proved to be vulnerable and risky. Moreover, Stewart’s crisis had both legal and public relations components (Jerome, Moffitt, & Knudsen, 2007). Allegations of insider trading against Martha Stewart led to her imprisonment. Her strategic plan in response to the insider trading accusations and the media attention su rrounding this crisis left Stewart trying to take action to restore her image. In a sense, it is important to understand how Stewart herself and her company managed their corporate communication when her public image and reputation were tarnished under the investigation of the insider trading scandal. This article explores how the high profile iconic Martha Stewart responded when confronted with an organizational crisis that threatened existence. It also provides detailed insights for organizations to learn from her crisis response strategies. 2. Background of Martha Stewart’s Insider Trading Beginning with the 1982 publication of her book Entertaining, Martha Stewart made a name for herself as a homemaking diva. In September 1997, Stewart became chairperson, president, and CEO of her new company, Martha Stewart Living Omnimedia. Martha Stewart Living Omnimedia has been listed on the New York Stock Exchange under the ticker symbol MSO since 1999. As the chief of MSO, Stewart used her name and face to make connections with various businesses including a line of housewares, television shows, radio channels, magazines and a series of books on entertaining. On December 27, 2001, Stewart sold 3,928 shares of her ImClone stock worth US$228,000 the day before the U.S. Food and Drug Administration (FDA) rejected approval of Erbitux, ImClone’s anti -cancer drug. By selling ahead of the FDA rejection, Stewart received about US$45,000 more than if she had sold the stocks later. Compared to her wealth, it was certainly an insignificant sum and in fact, during her Larry King Live interview, she said it was â€Å"miniscule, really, about 0.006 percent of my net worth† (Four nier, 2004). Stewart had denied any wrongdoing, insisting she did not receive any advance knowledge from Sam Waksal, the founder and CEO of ImClone about the decision on Erbitux (Pollack, 2002). Instead, her sale of ImClone stock was part of a predetermined plan to sell if shares fell below US$60. Later, Stewart was officially indicted on charges of securities fraud and obstructing justice related to her sale of ImClone stock on March 5, 2004. Judge Cedarbaum dismissed the securities fraud charge against S tewart, saying prosecutors had failed to present enough evidence on the issue (Masters & White, 2004). However, obstruction of justice, charges of conspiracy, and making false statements remained. Stewart served a five-month prison sentence between October 8, 2004 and March 4, 2005 for these charges. On August 7, 2006, Martha Stewart reached an agreement with the securities’ regulators over the insider-trading civil charges and agreed to pay US$195,000 to settle a five-year legal battle. 3. Literature Review Crisis events can and do strike organizations of all types. Every kind of organization, from larger organizations to small family owned businesses, have the potential of being a victim of crisis (Seeger, Sellnow, & Ulmer, 2003). In many circumstances, crisis immediately raises questions from an organization’s many different publics (Marra, 1998). In this view, for an organization to manage the effects of a crisis it must communicate to both internal and external stakeholders. Ulmer, Sellnow, and Seeger (2007) suggest all crises involve the general communication strategies of reducing uncertainty, responding to the crisis, resolving it, and learning from it. The ability to communicate quickly and effectively is clearly an important component of successfu l crisis management. Effective crisis communication can not only defuse or eliminate crisis, but it can sometimes bring an organization a more positive reputation than before the crisis occurred (Kauffman, 2005). On the other hand, Marra (1998) argues if an organization fails to respond to a crisis in the correct manner, a bad situation can be made worse. Hence, crisis communication strategies can substantially diminish the harm caused by a crisis or magnify the harm if mismanaged. In this study, the stream of crisis response models from communication scholars and public relations professionals (Benoit, 1995; Coombs, 1999, 2007) are utilized as the theoretical framework to interpret the crisis response strategies that Martha Stewart employed in her insider trading crisis. According to Benoit (1995), firms or individuals may take preventative and restorative approaches to image problems. Five strategies (i.e., denial, evasion of responsibility, reduction of the offensiveness of the act , corrective action, and mortification) make up the rhetoric or image repair discourse. Each of these strategies has a set of tactics within them. Denial is the strategy employed when the rhetor simply chooses to deny the actions he is being accused of or shift the blame from the organization to outside individuals or agencies. The second strategy is evasion of responsibility is the strategy that the rhetor can blame circumstances beyond his control. It consists of four possible tactics: provocation, defeasibility, accident and good intentions. Benoit’s third major image restoration strategy, occurs when the rhetor attempts to reduce the degree of offensiveness experienced by the accuser. To this end, Benoit includes six tactics: bolstering, minimization, differentiation, transcendence, attacking the accuser, and compensation. The fourth category of the typology is corrective action, which attempts to correct the situation rather than counterbalance it. The final image restoration strategy, mortification, requires the rhetor to take responsibility for the action and to issue an apology. Benoit and colleagues have applied the model to a variety of different crisis situations. For instance, Benoit and Brinson (1994) analyzed AT&T’s defense following an interruption of its long-distance service in New York in September of 1991. Initially, AT&T tried to shift blame to low-level workers. As the complete story emerged, however, AT&T apologized for the interruption (mortification) and began to bolster its image by stressing its commitment to excellence, the billions of dollars invested in service, and the quality of its employees. Finally, AT&T promised corrective action and introduced a comprehensive review of its operations to anticipate and prevent further problems. It also stressed its commitment to providing excellent service and its willingness to spend billions of dollars to do so. Given these corrective action strategies, AT&T’s finally restored its image. Benoit (1995) also examined Union Carbide’s response to the Bhopal, India, gas leak that killed thousands and injured hundreds of thousands. Union Carbide’s primary strategies, bolstering and corrective action, were focused on four specific actions: a relief fund, an orphanage, medical supplies, and medical personnel. Although these strategies were appropriate and timely, Benoit claimed that Union Carbide failed to address the most important question: What were they doing to prevent another tragedy? Coombs (1999, 2007) develops situational crisis communication theory, creating 10 categories of basic organizational crisis communication strategies. These strategies are further grouped into four posture: 1) â€Å"denial posture† including attack the accuser (confronting person claiming a crisis occurred), denial ( asserting no crisis), and scapegoat (shifting the blame to others outside the organization), with an attempt to eliminate the crisis by denying its existence or the organization’s responsibility for the crisis; 2) â€Å"diminishment posture† which takes the forms of excuse (denying intend to do harm or claiming inability to control) and justification (minimizing severity of damage) with the purpose of weakening the link between the crisis and the organization by claiming the crisis is not the organization’s fault; 3) â€Å"rebuilding posture† of compensation (providing money or other gifts to the victims) and apology (taking full responsibility), which strives to restore legitimacy by seeking public approval and forgiveness; and 4) â€Å"bolstering posture† which includes reminder (telling stakeholders about its past good works), ingratiation (praising stakeholders and/or reminds them of past good works) and victimage (reminding stakeholders that the organization is a victim of the crisis, too). Using Coombs’s typology of crisis response strategies, Wilcox and Cameron (2006) examined the case of Intel. In 1993, Intel initially denied there was a problem with its Pentium 586 chip. As the crisis was covered in the mainstream press, Intel used the justification strategy by assuring that the problem was not serious enough to warrant replacing the chips. It minimized the concerns of consumers. In fact, Intel mismanaged the handling of its crisis communication. First, it did not disclose to the public the information about the Pentium flaw when they initially realized there was a problem. Then when the problem finally did come out into the open, they downplayed it instead of helping the users who had purchased the flawed chips. After considerable damage had been done to Intel’s reputation and IBM had suspended orders for the chip, Intel took corrective action to replace the chips. Subsequently, Andy Grove, Intel’s president, issued a full apology. Based on Benoit’s image repair theory and Coombs’s typology of crisis response st rategies, the following research questions are posited: RQ 1. What strategies did Martha Stewart use to manage her insider trading crisis? RQ 2. Were these strategies effective or ineffective? RQ 3. What can we learn from Martha Stewart case? 4. Methodology The case study is employed in this study, as it is effective in illustrating public relations management in real situations (Hendrix, 2004). According to Yin (1994), the six sources of evidence that are typically associated with the case study include documents, archival records, interviews, direct observation, participant -observation, and physical artifacts. In this study, texts documenting Stewart’s discourse in response to incidents that threatened her image were collected from multiple sources. Specifically, this study used predominantly two types of data: documents and archival records. It began with gathering data and finding facts related to cases and defining the specific tasks. The actions and communication strategies used by Martha Stewart wer e reviewed with information from her corporate websites, press releases and media coverage. MSO is a publicly traded company. A look at the organizational archival records (e.g., stock prices, sales and annual reports) and official government records (e.g. , court records and commission reports) contributed to understand the impact of corporate scandals have had on the companies’ financial performance and their stakeholders. The media coverage on the Martha Stewart case was found through Lexis Nexis Academi c keyword search of â€Å"Martha Stewart & insider trading† in The New York Times and The Washington Post. These newspapers were selected because of their large circulation, prominence and influence on public opinion. For the purpose of the valance of news narration in this study, the period of analysis covered two time frames (during the crisis and post crisis). The first time frame started from the trading day to the verdict, beginning in December, 2001 and running through March, 2004. The second time frame started from the day of sentencing to her release from prison, beginning on July 16, 2004 and running t hrough March 2005. Since the research questions of this study were related to crisis communication strategies, the unit of analysis of this case study was Martha Stewart’s response to stakeholders during and post crisis. Thus, the strategies were apparent through the types of evid ence. 14 By examining corporate communication employed by Martha Stewart during the crisis and post -crisis period, the procedures for analysis involved three steps. First, after the data were collected from multiple sources, a detailed timeline of relevant events leading up to the crisis itself, and the post-crisis process was created. For example, the chronological order of the Martha Stewart case was constructed in the following manner: 1) the investigation (January, 2002 – June, 2003); 2) indictment (June – December, 2003); 3) verdict (January – May, 2004); 4) sentencing (June – July, 2004); 5) in prison (October, 2004); and 6) release from prison (March, 2005). Second, after the chronological order of actual events was refined, a narrative description and process analysis of each event was thus constructed. A worksheet served as an organizing tool for evaluating each event. All data collected were analyzed using the typology of crisis response strategy. Finally, a thick descript ion and analysis of the findings of each research question was conducted. 5. Analysis of Martha Stewart’s Crisis Response Strategies 5. 1 Investigation The story about Martha Stewart’s ImClone stock sale was broken to the public in the Wall Street Journal on June 7, 2002 (Adams & Anand, 2002). In the article, her lawyer, John Savarese, indicated that Stewart had set the price at US$60 for selling the stock but in fact, as of June 7, 2002, the stock price of ImClone sank to a low US$8.45 a share. Using the strategy of differentiation, Savarese further was trying to put distance between Stewart and Sam Waksal. There is absolutely no evidence whatsoever that she spoke to Sam, or had any information from anybody from ImClone during that week †¦ I am absolutely sure that there was no communication of any kind between her and Sam, no passing of any information from him to her. (Adams & Anand, 2002, p. B2) On June 12, 2002, Waksal was arrested for insider trading and soon after, the stock price of MSO plunged 12 percent, closing at US$15. From June 6, 2002, when congressional investigators started looking into Stewart’s sale of ImClone shares, the stock price of MSO had dropped 22 percent. Stewart immediately denied any insider trading or wrongdoing and, in a public statement, she said she knew nothing about the pending FDA announcement. She claimed that when the share price dropped below US$60 – the level at which she had agreed with her broker – she returned a call from her broker and sold the s hares on December 27, 2001. She acknowledged that after the trade, she immediately called Waksal but could not reach him, and he did not call her back. The message she left read: â€Å"Martha Stewart called. Something is going on with ImClone and she wants to know what† (Hays, 2002a, p. C1). She proclaimed her innocence in her statement: â€Å"In placing my trade, I had no improper information. My transaction was entirely lawful† (White, 2002, p. E1). However, the congressional investigator questioned Stewart’s sale, noting that ImClone dropped below $60 at least once before while Stewart owned it (White, 2002). On June 18, 2002, Stewart tried to resolve concerns about her sale of ImClone shares and hired a new lawyer, James F. Fitzpatrick, who submitted several documents to congressional investigators. This was the first time Stewart used a strategy of corrective action as a response to the inquiries. On June 19, 2002, MSO stock rebounded sharply, climbing from US$2.05, to US$14.4 and then to US$16.45, suggesting that her corrective action was working. However, Ken Johnson, a spokesman for the House Energy and Commerce Committee, said the documents would help answer some questions but â€Å"we still don’t have an answer to the most nagging one: was Ms. Stewart’s pre-existing agreement to sell reached in late November, as she says, or in mid-December as some reports have indicated?† (Hays, 2002b, p. C7). On June 25, 2002, she appeared on CBS’s The Early Show, and when asked by the host, Jane Clayson, about the ImClone shares during a cooking segment, she replied while slicing a cabbage with a big knife. I’m involved in an investigation that has very serious implications. I have nothing to say on the matter. I’m really not at liberty to say. And as I said, I think this will be resolved in the very near future and I will be exonerated of any ridiculousness. And I just want to focus on my salad because that is why we’re here. (Clayson, 2002) Apparently, Stewart had no idea how to handle the situation and was unwilling to respond to the questions. She continued to dodge public inquiries and ignored the increasing outcry for answers about her role in the insider trading scandal.

A Comparative Analysis of Two Texts Related to Gender Studies of Youth Essay

A Comparative Analysis of Two Texts Related to Gender Studies of Youth in London - Essay Example The researcher states that while both of these studies are gender related, each approaches the problem from a distinctly different viewpoint. In fact, both these studies covering aspects of gender and their reverberations in the social and cultural context of British society have started off from a historical and cultural perspective. Both comment on the changes that have occurred in the external environment that have an impact on how today’s youth think and feel. Included also is the change brought about by individualism, consumerism and the economic difficulties in making ends meet. The importance or uselessness of education, the need for money and the need to explore choices and have a good time are all covered being aspects of today’s teenager’s lives. They are confused and distraught at the lack of guidance that will enable them to achieve their dreams and aspirations, and look for true and valuable input that really makes logical sense rather than being sol d courses that may or may not pay off in the long run. The second study by Francis makes special mention of the ethnic background of the children studied in three schools across the social strata Vietnamese Asians, Chinese, Indian and Afro-Caribbean children are mentioned. Elements of culture are also visible in classifications of the males as macho lads, academic achievers, new enterprisers and real Englishmen from the British perspective as compared to conformists, innovators, retreatists and rebels from an Afro-Caribbean viewpoint. Reasons for the Research and its Significance in the Social and Historical Context Although both books can be regarded as gender studies in their own right a review of each shows that these studies have a very different genesis and raison d’etre. While the Francis study is limited to boys and girls of adolescent ages and their achievements in a classroom context, the Ball et al. study has a distinctly wider perspective and reach. It touches upon choices relating to post high school primarily relating to work and employment. So in a sense the Ball study starts where the Francis study ends. Nevertheless, both studies it can be seen have their own utility and impact on life in the classroom and on the route to work and employment. Although the context and duration of the Francis study is limited to achievements in the classroom, it also relates the fact that gender discrimination can be seen here in various contexts and must be reduced. It is commendable that some changes have been evident since the 1990s, where boys and girls achievements in the GSCE examinations have been decreasing. Similarly we find that even out at work, there still exists a glass ceiling for females in management, disciplines like teaching and nursing are female dominated, and females are paid less than males for similar work. Added to this is the fact that a married woman has to play the role of wife, mother, office worker, cook, carer and confidante f or her boss, family and kids in the course of 24 hours day after day. Admittedly all this is changing in the modern era where we have househusbands and working wives- but the work culture is still male dominated and will take some

Motivating Hong Kong students in writing English text Essay

Motivating Hong Kong students in writing English text - Essay Example But while the importance of English is recognized in Hong Kong, some students display a marked reluctance to learn English. There may be several reasons underlying this disinclination to learn to speak and write good English. Some of these are a generally low level of proficiency in English or that these students find it boring and somewhat difficult to learn English successfully. This report will examine how students in Hong Kong can be motivated to take a greater interest in the acquisition of English language skills and in learning how to write and communicate effectively in English. The term â€Å"motivation† was originally derived from the Latin word â€Å"movere† which means â€Å"to move†. Allan (1965) defines motivation as the â€Å"force that drives people to do things† (p 15). Biehler have defined motivation as the forces within an individual that are responsible for the â€Å"arousal, selection, direction and continuation of behavior.† (Snowman and Biehler, 1997, p 399). Beardwell et al (2004) subscribe to the view that a precise definition is not feasible, but they do agree that at a very basic level, â€Å"motivation is about motives and needs.† (p 505). Hence, a broad overall definition of motivation may be said to include the internal or external factors that are responsible for increasing an individual’s willingness to work towards the achievement of a particular objective. Motivation is the most important factor that determines the difference between â€Å"what a person can do and what he or she wil l do.† (Amabile, 1983, p 366). In the field of education, teachers may be able to extract a good performance from their students only when they can successfully motivate them. Davis (1999) has highlighted the views of Ericksen that â€Å"effective learning in the classroom depends on the teacher’s ability†¦Ã¢â‚¬ ¦to maintain the interest that brought students to the course

Genre Essay Example | Topics and Well Written Essays - 750 words

Genre - Essay Example This will enable in the better presentation of the architecture blog. Designs are the major part of concern and this genre is given more importance when compared to other features of the site. Due to this factor, the designs must be updated frequently. This will attract the viewers and make them understand about a specific architecture. Blogs contain features that allow the viewers to post their comments, pictures and updates. The blog, ‘Daily dose of architecture’, consists these features and it also provides the users with an option to share the pictures with their friends. There are several blogs that provide information about architectures. The feature that makes this blog unique is the way they provide information regarding a particular architectural marvel. Out of these three blogs, each of them follows a certain standard depending on which they provide information about architecture. ‘Daily dose of architecture’ is a blog where the readers get to know about architectures around the world. Information on the home page is updated on a daily basis and readers get a chance to know about the new aspects of architecture. Each day a picture of either a building or some unique construction is put up on the blog’s home page. This kindles the interest of the reader thereby providing them with all the required information. The pattern and color scheme of the blog attracts every reader and they have incorporated unique patterns and fonts to make the blog more interesting. For each link and feature, a picture is included with text and this makes the process of blogging an enjoyable experience. Even the font and color schemes are different for each page and the pictures, texts and colors have been selected with utmost care. Each and every blog differs in its own way. When considering ‘Daily dose of architecture’, it concentrates more on pictorial representation and explanation when compared to textual explanations. The concept of a

Terrorism Research Paper Example | Topics and Well Written Essays - 1500 words

Terrorism - Research Paper Example for protection rackets or to enforce a code of silence is usually not labeled terrorism though these same actions may be labeled terrorism when done by a politically motivated group (Beatriz, 2011). Terrorism has been practiced by a broad array of political organizations for furthering their objectives. It has been practiced by right-wing and left-wing political parties, nationalistic groups, religious groups, revolutionaries, and ruling governments. An abiding characteristic is the indiscriminate use of violence against noncombatants for the purpose of gaining publicity for a group, cause, or individual. The symbolism of terrorism can leverage human fear to help achieve these goals (San, 2011). The only general characteristic of terrorism generally agreed upon is that it involves violence and the threat of violence. The terms "terrorism" and "terrorist" (someone who engages in terrorism) carry strong negative connotations. These terms are often used as political labels, to condemn violence or the threat of violence by certain actors as immoral, indiscriminate, and unjustified or to condemn an entire segment of a population. Those labeled "terrorists" by their opponents rarely identify themselves as such, and typically use other terms or terms specific to their situation, such as separatist, freedom fighter, liberator, revolutionary, vigilante, militant, paramilitary, guerrilla, rebel, patriot, or any similar-meaning word in other languages and cultures. Jihad, mujahidin, and fedayeen are similar Arabic words which have entered the English lexicon. It is common for both parties in a conflict to describe each other as terrorists. Terrorist attacks are usually carried out in such a way as to maximize the severity and length of the psychological impact. Each act of terrorism is a â€Å"performance† devised to have an impact on many large audiences. Terrorists also attack national symbols, to show power and to attempt to shake the foundation of the country or society

RESEARCH IN INFORMATION TECHNOLOGY Essay Example | Topics and Well Written Essays - 3250 words

RESEARCH IN INFORMATION TECHNOLOGY - Essay Example t how to model, analyze, prototype, evaluate and implement various aspects of information technology systems and research methods (Narayanan & Armstrong, 2005, p. 97). The paramount emphasis that I learnt in these lessons included among them Information Technology systems and various research methods that are widely used in the field of Information Technology. My understanding was evidently widened in the area of the Information Technology whereas I also learnt on various contemporary issues that the Information Technology profession faces. Among these challenges are: consulting opportunities, reporting models, lack of appreciation of information technology in various companies, the few disadvantages of information technology in companies and privacy rights (Jakobs, 2008, p. 73). The lessons were immensely valuable as they opened my understanding on the efficiency, design and deployment of information technology systems and other related technologies within an organization. I learnt that information technology use computer applications in creating and managing computer based databases either on desktops or on connected computers within a network. Information technology has various usages that I came to learn about which included the storage of information using the personal information management (PIM) which can also be used in small businesses and managing data (Khosrowpour, 2010, p. 182). This lesson taught me that information technology consisted of particular software that included Access 2010 database that was a windows file. It primarily must have a location known also as a path. The path indicates how the file can be made available and retrieved. I learnt how to create a database on the root directory on a folder that is easily recognizable. Access 2010 is an application that is used in creating computer databases. The application is well equipped with every tool needed to start a project, to end it, and effectively distribute it. This normally the

Champagne Scholarship letter Essay Example | Topics and Well Written Essays - 250 words

Champagne letter - Scholarship Essay Example Department of Education regulations. I want to pursue my program of study at ITT and maintain my satisfactory academic progress. This scholarship will allow me to prepare myself and obtain a job in my area of specialization. My goal is to complete the remaining two years of my course work at ITT. My objective is to become part of the motorsports industry as a sales representative, a problem solver, and develop designs to attract more people to the automobile industry. I have worked in the motorcycle racing industry and I have also raced with various sponsors. I have won many awards and I want to excel in this area as well. I am familiar with all of the aspects of automobiles and as a Pro Racer I have the ability to work independently and as a team member. Due to my discipline, I am able to deliver tasks on time. I hope that the Champagne Scholarship Committee gives me the opportunity to further my education and pursue my goal and objectives, given my track record of success in these areas that I have become involved with, this will be another successful achievement.

Free Will. What is Free Will and do we have it Essay

Free Will. What is Free Will and do we have it - Essay Example If one chooses to rob the bank, then he or she should be ready to take the responsibility for the action. These actions are in one way or the other is determined by free will. This paper will discuss free will, determinism and compatibilism. It will also depict whether or not we have free will. Free will is also a philosophical term used to choose an action to various alternatives. When one act in a way that depicts free will, one satisfies metaphysical requirements by being responsible for your own action, whereby there are also alternatives to one’s action and moral significance. Free will significance is not exhausted by its moral responsibility, but a condition of one’s accomplishments, dignity of persons and value, all accumulates to free will (Campbell 65). Determinism is where the facts about the past in the law of nature have the truth about the future. So given the past having the law of nature, only one future is possible at any one time. Those who say free wi ll is a freedom from determinism make them  incompatibilist. Those who say free will is without reference of determinism automatically qualify them as  compatibilists. Compatibilism is not merely the claim that some events (e.g. actions) are free, and some events are determined. This is consistent with indeterminism. Rather, compatibilism is the stronger thesis that the very same act may be both free and fully determined. Incompatibilism is the denial of compatibilism. Compatibilism, incompatibilism, and free will skepticism come in various forms. Hard determinists are incompatibilists who endorse determinism but deny the free will thesis, so they are also free will skeptics. Libertarians are incompatibilists who deny determinism and endorse the free will thesis. Soft determinists are compatibilists who accept both determinism and the free will thesis. Developments in physics, specifically in quantum mechanics, have led many to reject determinism, so examples of soft and hard de terminism are rare though not impossible. A better classification of the three main contemporary views is libertarianism, compatibilism, and free will skepticism (Campbell, 127). Philosophers look at the freedom of will and freedom of action because one's success depends on factors beyond one's control, and there are external constraints on options we undertake which  is not one's  responsibility. As a conceptual matter, free will depicts a subset of willing, but not all philosophers accept that. According to Campbell, freedom of will is by its nature and never constrained (Campbell 121). Majority of people view a will as not free indeed debates about it centers on if human beings has it. The main threats to freedom of will become evident on physical, psychological, biological and theological determinants. For every determinism, there are philosophers who deny reality on either independent grounds or free will, there those who accept reality and deny its compatibility with free will or argue its compatibility. In actual sense, free will has many dimensions; it can be a choice on one’s desire in that it can be selected as a way of fulfilling desire. According to the will Joseph Campbell defines liberty as â€Å"power of acting or not acting†. Free will relates to desires and values, which include the ability to judge what is worth pursuing, and evaluating them though satisfying them can be hard for us. We act with free will when we consider the judgment this may seem restrictive because many people are held responsible for their actions. There are two theories of free will that rely on possible actions; there are people who get motivated to choose to act by desires and secondly a person’

Critical review of Antonio Damasio's theory of core consciousness Essay

Critical review of Antonio Damasio's theory of core consciousness - Essay Example Each convergence zone handles a category of objects (faces, animals, trees, etc): a convergence zone does not store permanent memories of words and concepts but helps reconstructing them. Once the image has been identified, an acoustical pattern corresponding to the image is constructed by another area of the brain. Finally an articulatory pattern is constructed so that the word that the image represents can be spoken. There are about twenty known categories that the brain uses to organize knowledge: fruits/vegetables, plants, animals, body parts, colours, numbers, letters, nouns, verbs, proper names, faces, facial expressions, emotions, sounds." (Damasio, 1999). Damasio is the firm believer of the theory that the reasoning area of the brain and the area of the brain responsible for generating emotions virtually overlap each other. As a result and thus he derives the hypothesis that emotion and reason cooperate. He believes that this is the neural, or better to state physical evidence in favour of his theory. Damasio also implies that this is the proof of the brain-body communication that is so much essential for the survival of a species. In his current neurobiological work 'The Feeling of What Happens: Body, Emotion and the Making of Consciousness' Damasio states that evolution developed two different levels of consciousness. One is 'core consciousnesses and the other 'extended consciences'. "Core consciousness is what we share with some nonhuman animals - a simple biological phenomenon, the scope of which is the Here and Now. This basic, integrated representation of one moment and one place is independent of language, reasoning and memory" (Metzinger, 1999). Damasio states this as a organism builds up its memory of its biography, or in other words, a flow chart of its core self each part of this memory bank induces and enhances the core consciousness by becoming a portal of each function submitted in the autobiography of its mind. This core consciousness also enables this organism to draw reference and induce conclusion from this autobiographical memory bank. In accordance to the ability of the organism the autobio graphical memory bank stores data for an extended period of time for usage in times of need. The need can be the ability to define itself processing the collective data available or to interact with outsiders in favourable and inauspicious circumstances. The autobiographical memory bank creates a mental map where the self image of that organism is stored. But the perimeter of this core consciousness ends here. After that the domain of extended consciousness begins. Thus it is obvious to state that "active scratchpad" of mental life (Baars, 1988) is absent in this regard. It could be termed that the domain of core consciousness is specified on the usage where there is nothing called tomorrow. Core consciousness only deals with the immediate present and 'now'. It has no functionality in the hyperspace of time. It should be noted that core consciousness does not overlap the idea of space either. In other words core consciousness is not worried about what happens outside the perimeter o f its own existence it is only aware of the area where it is present physically. For core consciousness, everything is 'here' as in the context of time- 'now'. Damasio states that at this point

Classification and Format in the Income Statement Essay Example for Free

Classification and Format in the Income Statement Essay Investors commonly assess a firm’s value based on the firm’s expected future sustainable earnings stream. To inform analysts and other financial statement users about sustainable earnings, firms often report income from recurring business activities separately from income effects from unusual or nonrecurring activities (such as asset impairments, restructuring, discontinued business segments, and extraordinary events). To provide more useful information for prediction, U.S. GAAP (Generally Accepted Accounting Principles) requires that the income statement include some or all of the following sections or categories depending on the nature of the firm’s income for a period: †¢Income from Continuing Operations. Reports the revenues and expenses of activities in which a firm anticipates an ongoing involvement. When a firm does not have items in the second and third categories of income in a particular year, all of its income items are related to continuing operations; so it does not need to use the continuing operations label. Firms report their expenses in various ways. Most firms in the United States report expenses by their function: cost of goods sold for manufacturing, selling expenses for marketing, administrative expenses for administrative management, and interest expense for financing. Other firms, particularly those in the European Community, tend to report expenses by their nature: raw materials, compensation, advertising, and research and development. †¢Income from Discontinued Operations. A firm that intends to remain in a line of business but decides to sell or close down some portion of that line (such as closing a single plant or dropping a line of products) generally will report any income, gain, or loss from such an action under continuing operations. On the other hand, if a firm decides to terminate its involvement in a line of business (such as selling or shuttering an entire division or subsidiary), it will report the income, gain, or loss in the second section of the income statement, labeled â€Å"Income, Gains, and Losses from Discontinued Operations.† †¢Extraordinary Gains and Losses. Extraordinary gains and losses arise from events that are (1) unusual given the nature of a firm’s activities, (2) nonrecurring, and (3) material in amount. Corporate annual reports rarely disclose such items. Many firms have reported restructuring charges and impairment losses in their income statements in recent years. Such items often reflect the write-down of assets or the recognition of liabilities arising from changes in economic conditions and corporate strategies. Because restructuring charges and impairment losses do not usually satisfy the criteria for discontinued operations or extraordinary items, firms report them in the continuing operations section of the income statement. If the amounts are material, they appear on a separate line to distinguish them from recurring income items. Income, gains, and losses from discontinued operations and extraordinary gains and losses appear in the income statement net of any income tax effects. The majority of published income statements include only the first section because discontinued operations and extraordinary gains and losses occur infrequently.

A History Of Air Pollution In Pietermaritzburg Environmental Sciences Essay

A History Of Air Pollution In Pietermaritzburg Environmental Sciences Essay There is enough scientific evidence from various sources to support the fact that Pietermaritzburg is plagued by air pollution, which is worsened by the topography of the city. There is also much research proving the link between air pollution and asthma. Recent trials show, that not only does air pollution exacerbate asthma, it can actually cause asthma. However, there needs to be further research and trials done to scientifically prove this point. Medical statistics are extremely hard to come by in South Africa, which makes proving the link between air pollution causing asthma difficult. However, there is substantial evidence showing how air pollution triggers asthma attacks and makes them more severe. Air Pollution in Pietermaritzburg: History Past to Present day: Air pollution in Pietermaritzburg is not a new problem. There are over two-hundred newspaper articles in the Witness Newspaper Archives, dating back from the 1980s to present day, reporting on this issue. Old and current photographs of the city often show smog hanging over Pietermaritzburg. In the past, air pollution was caused mainly by cooking fires. However, todays pollution has the added toxicity of man-made pollution from factories and motor vehicles (Banfield, 1992). Twenty percent of Pietermaritzburg residents are affected by air pollution compared to five percent elsewhere in South Africa (Banfield, 1992). Pietermaritzburgs air is monitored by the Msunduzi Municipality, which has recorded that the citys air contains the following pollutants: particulate matter, sulphur dioxide, nitrogen (oxides), ozone, carbon monoxide and many other harmful gases (Anthony, Nov 2007 and June 2007). Figure 1: Showing the smog formation over Pietermaritzburg: (The Witness Newspaper, 28 June 2008) (Wilson, 2008) Location of Pietermaritzburg: Pietermaritzburg, owing to bad town planning, has all of its main industry and landfill site in the citys bowl. This has resulted in a worsening of air pollution. The N3 highway runs straight through the heart of Pietermaritzburg, as the number of large trucks and vehicles increase, so do the emissions from these vehicles. The timber plantations on the escarpment of the citys basin and sugar plantations on the hilltops, add to the pollution in Pietermaritzburg as these plantations need to be burnt as routine farming practice. (Anthony, Nov 2007 and June 2007) Pietermaritzburgs geographical position in a valley causes a temperature inversion to occur. A temperature inversion is not a normal phenomenon, it only occurs in a valley (such as Pietermaritzburg) and the effect is worsened in winter. The cold air sinks down the sides of the valley and remains on the base of the valley frost may form here. The warm air (along with pollutants) then rises and stops half way up the valley slope to form a thermal belt. This belt traps pollutants and enhances their bad properties and negative health impacts, as the pollutants are not able to escape and they remain over the city and cause health hazardous smog to form. The diagrams below show the effect of the Temperature Inversion in Pietermaritzburg: (Sherriffs, 1989) Major Contributors of Air Pollution: The major contributors of air pollution in Pietermaritzburg are: emissions from industry, motor vehicles, fires at the landfill site and the burning of timber plantations and sugarcane plantations (Anthony, Nov 2007 and June 2007). Major industry, such as FFS Refiners, is guilty of adding to the pollution problem of Pietermaritzburgs air. Below are two graphs showing two of the major pollutants specific to the triggering and severity of asthma: Figure 2: Graph showing the daily averages and acceptable level (in red) of Particulate Matter (air pollution) in Pietermaritzburgs air (Anthony, Nov 2007 and June 2007) Figure 3: Graph showing the daily averages and acceptable level (in red) of Carbon Monoxide (air pollution) in Pietermaritzburgs air (Anthony, Nov 2007 and June 2007) In both graphs pollutants exceed the acceptable national pollution guidelines (highlighted in red) in the months of June and July (winter months) this is owing to the temperature inversion which worsens the pollution problem. Health Problems: Asthma is a chronic health condition, which causes inflammation and narrowing of the lungs airways, which causes difficulty in breathing for the patient and the patient may develop a dry, wheezy cough. Pollutants cause the restriction of the airways, as the pollution particles aggravate the airways of the lungs. Dr R.Gilbert, a general practitioner in Pietermaritzburg with an interest in asthma, states that the number of asthma patients that he treats is much higher than one would expect to find in a town the size of Pietermaritzburg. Dr Gilbert mentioned that Dr W.Robates, an ENT specialist, and Dr A.F.Jooma, a paediatrician, supported his views that the air pollution in Pietermaritzburg is a very real problem, which, without doubt, has a significant effect on the control and severity of asthma. He also states that many of his patients who leave Pietermaritzburg for significant lengths of time and then return often do not suffer from their asthma condition while out of the city. However, on returning, their allergies and asthma symptoms reoccur (Gilbert, 2010, Robates, 2010 and Jooma, 2010). In a telephonic interview with Umbalica Balrashie, the regional sales manager for Glaxo Smith Kline, a leading pharmaceutical company which promotes asthma products, information was provided noting that the three highest sales areas for asthma medication in Kwa-Zulu Natal are Richards Bay, Durban South and Pietermaritzburg. Both Richards Bay and Durban South are highly industrialised areas with significant air pollution emissions, when compared to Pietermaritzburg but owing to Pietermaritzburgs temperature inversion, the pollutants are intensified and therefore, the triggering and severity of asthma attacks in Pietermaritzburg are equal to these two industrialised areas (Balrashie, 2010). Community Views and Issues: Many residents in Pietermaritzburg have complained about the issue of air pollution in the city. In the year 1993, Pietermaritzburg residents spent nearly R1,5 million on asthma medication, stating that the citys pollution has significantly contributed to these costs (Quinlain, 1993). There have been many cases reported of families moving to Pietermaritzburg, and developing asthma or suffering from worsening existing asthma conditions, simply owing to the exposure and intensity of the citys air pollution, which is enhanced and worsened by the temperature inversion. Residents in Pietermaritzburg have complained continuously about the state of the citys air. However, the Msunduzi Municipality have done little about the pollution levels, as these levels of emissions are under the accepted and legal levels during most of the year. What the municipality has failed to promote to National Government is the fact that Pietermaritzburg is situated in a valley which causes a temperature inversion, ultimately worsening the levels of pollutants hanging above the city (in smog). This results in the pollutants being trapped over Pietermaritzburg. Industry and the Local Governments Role: Industry is responsible for the output of toxic emissions, which need to be monitored. Local Government need to take a more stringent and committed stance in relation to industry emission levels. The government needs to create awareness about air pollution and its negative health effects. Car emissions are great contributors to health problems (such as asthma). Pollution warning systems have been taught to the public in the United Kingdom (UK) by the government. South Africa needs to do the same (Hutton, 2010). The South African government has recently (March 2010) invested in a new air quality monitoring system (ODonnell, 2010), which monitors the amount of pollutants in the air and the quality of air (whether good or bad). The major areas of concern that need air-quality assessment and monitoring include transportation areas such as highway routes and main roads, urban areas, municipalities and local community exposure. (ODonnell, 2010) this suggests that Pietermaritzburg should be monitored closely along the main highway through the city and where industry is situated. However, for this to be successful, the local government needs to maintain the monitoring system and it costs a lot of money. This maintenance of the monitoring system needs to be put into South Africas yearly budget for the municipalities. National government needs to constantly assess the problematic pollution cities, such as Pietermaritzburg. This monitoring system should show improvement in the air. If not, the government can ascertain from the monitoring system which pollutants are most rife and where they are being emitted from. National government, together with Local government, could then work on strategies to lower the toxic emissions which ultimately cause health problems. Solutions: N3 Highway The N3 highway is a problem as heavy duty trucks create huge emissions. The railroads should be reintroduced to transport containers from Durban Harbour to Johannesburg. This would dramatically reduce the number of big trucks on the highway and as they often travel in the early hours of the morning, air pollution would be reduced as the temperature inversion is most significant in the early hours of the morning. Industry Local Government needs to work with industry in Pietermaritzburg to improve the amount of emissions that factories produce. As discussed, in an interview with Mr J.Pather, the Head of Environmental Health Services at Msunduzi Municipality, industry have complied in many instances to reduce emissions. From information supplied by Mr C.J.Anthony, Pollution Control Coordinator at Msunduzi Municipality, many specific air pollution issues have been dealt with. For example, Greys hospitals oil furnace has been replaced with paraffin (Anthony, Nov 2007 and June 2007). No further industry should be built in the citys bowl, this will contain the present air pollution. Pietermaritzburgs New England Landfill Site The New England Landfill Site needs to be moved out of the citys bowl. The particulate fall out is unacceptable and because of the temperature inversion, the pollution emissions are worsened. The municipality has attempted to improve conditions but the fact is that the landfill site needs to be moved elsewhere. Burning There are strict regulations concerning the burning of forests and sugarcane. These need to be monitored and implemented to prevent fire emissions in the wrong seasons. Monitoring National Government needs to work closely with Local Government and provide funds which will allow the municipality to upgrade and maintain air pollution monitoring equipment. Constraints: Economic Msunduzi Municipality is in a crisis. The control of air pollution is a low priority at present. It would be a huge expense to fix railroads and to move the Landfill Site. Pietermaritzburg lacks both funds and skills to drive the concept of clean air. Environmental Pietermaritzburg is surrounded by timber plantations and sugarcane farms. This cannot be changed. Conclusion: It is scientifically proven that air pollution triggers and increases the severity of asthma attacks. The link between air pollution and asthma is an accepted fact by specialists throughout the world. In recent years scientists have shown that air pollution from cars, factories and power plants is a major cause of asthma attacks. Further research is currently underway in the United Kingdom (UK) and the United States of America (USA) to prove this theory. Pietermaritzburg has high levels of particulate matter and ozone which are two pollutants directly responsible for the triggering of asthma attacks. The temperature inversion in Pietermaritzburg is a known geographical fact which worsens the pollution significantly. It is therefore scientifically correct to state that air pollution in Pietermaritzburg is worsened by the temperature inversion and this air pollution triggers and worsens asthma attacks.

How Reliable is Eyewitness Testimony?

How Reliable is Eyewitness Testimony? This essays attempts to reach a conclusion regarding eyewitness testimonies and the extent of its reliability. This was done by identifying factors in three different processes stages. The acquisition stage is the period where the witness experiences the event. The retention stage is the period between the time the event ends and the time the witness are asked for a recount or questioned about the event. The retrieval stage is the period where the witness is providing information from their recall. During the acquisition stage, research regarding exposure time, estimation of factors concerning the event (for example, time), violence of the event, weapon focus and witness stress was analysed. During the retention stage, research regarding post-event information, introduction of conflicting information and introduction of misleading information was analysed. During the retrieval stage, research regarding method of questioning, leading questions and a case study of an actual event was analysed. Experiments and case studies regarding these factors were then evaluated to weigh the impact that it had on eyewitness testimony. In conclusion, it was found that experiments regarding eyewitness testimony hold little evidence to support its reliability but there are also some findings that dispute this. Thus, it was concluded that it is reliable only to a small extent though it can be highly accurate under certain conditions. Applications of this conclusion includes jurors being more aware of the factors regarding eyewitness testimony and taking into account when deciding on a verdict especially if the main evidence is based solely on eyewitness recounts. Word Count: 252 words Introduction Eyewitness testimony is usually a verbal account given by an individual who has experienced an event, typically of a crime. Eyewitness testimony relies heavily on the capability of the individuals to accurately recount the event. In a trial, the jury is most often persuaded due to the statement(s) of the witnesses. Also, in cases where little material evidence can be collected, eyewitnesses are the focus for reaching a verdict. It has been argued that because testimonies are largely based on fallible memory which can be influenced by a variety of factors, it should not be depended upon. The contention of this essay is to identify and evaluate the extent of accuracy of this claim by identifying and evaluating factors that affect memory and by reviewing experiments and case studies to reach a conclusion on this matter. Memory and thus eye-witness reliability has become an issue of importance due to the high percentage of errors in identifying and prosecuting accused individuals. Thus, the reliability of eyewitness testimonies and impact on trials should be reviewed. Memory is defined as a kind of repository in which facts (information) may be retained over some period of time (Loftus, 1979). According to the Atkinson and Shiffrin model of memory storage (1971), memory is made up of three different types of information stores, each with different duration, capacity and function. The first is Sensory Memory. This type of store lasts for the spilt second when individuals collect information from their sensory systems and preserves information in its original sensory form. The sense organs are limited in their ability to store information about the world in an unprocessed way for more than a second. Thus, information is filtered through or selected by attention for further memory processing into the next type of memory store. This process of experiencing and filtering information is called acquisition. The next memory store is Short-term memory allows individuals to retain information long enough to be used and lasts approximately between 15 to 30 s econds. Miller (1956, cited in Weiten, 2005) proposed that Short-term Memory had a capacity of about 7 chunks of information. If certain actions are carried out, the information will be transferred to the last type of memory store, Long-term Memory. Long-term Memory provides retention of information which can last between minutes to a lifetime and has a limitless capacity. The process of information deposited in the short-term and long-term memory store is called retention. Information is constantly being transferred between these stores. When witnesses are asked to give recount of what they witnessed, information is taken from the long-term memory store and this process is called retrieval. Events during these three processes may affect the quality of the eyewitness testimony. During the acquisition process information may not have been perceived in the first place, information may be forgotten or interfered during the retention process or information may be inaccessible during questioning or during the retrieval process. Analysis of Factors that may affect Eye-witness Testimony during the Acquisition Process During the acquisition process, there are a number of factors that can affect an eyewitness report of an event such as exposure time or stress. This can be divided into event factors and witness factors. This section of the essay will evaluate the effect of these factors on the reliability of eyewitness testimony. Exposure time to the event or object of focus is an event factor. Laughery et al (1971, cited in Loftus, 1979) tested subjects on their recall based on the exposure time to a picture, showed one at a time of different positions of a human face. Two Caucasian male target faces were used, one with fair-colored hair and complexion with glasses and another with a darker-colored hair and complexion without glasses. The independent variable is the time the subjects viewed the pictures, which ranged from ten seconds to thirty-two seconds. The subjects were them asked, approximately eight minutes after exposure to identify the target within a series of 150 slides of human faces. The dependant variable is the accuracy of the subjects recall. Fifty-eight percentof the subjects who viewed the pictures for thirty-two seconds correctly identified the target but only forty-seven percent of the subjects who viewed the pictures for ten seconds correctly identified the target. This suggests that the more time a witness has to view the target, the more accurate their recall will be. This research is significant as it is very scientific and precisely tested a specific variable that affects memory and recall. Although this is so, it was also conducted in an artificial environment and thus, has low ecological validity. The research may also contain cultural and gender bias as it only tested for Caucasian males as the target. Thus, its application to targets of different cultures or gender is questionable. Estimating factors such as time, speed or distance is often asked of eyewitnesses. This involves perceiving the event and accurately inferring information from it. Marshalls (1966, cited in Loftus, 1979) experiment tested subjects estimation of time. Four hundred and ninety-one subjects watched a forty-two second film and a week after they had given their written and oral reports of the event, they were questioned as to the duration of the event. On average, subjects gave an estimate of about ninety seconds. The results show that witnesses can inaccurately estimate certain factors of an event. Although the results are significant, the study was conducted in a controlled environment which gives it little ecological validity. To further assess the accuracy of this study, an additional study that can be considered is Buckhout et al. (1975, cited in Loftus, 1979)s study on the effects if eyewitness testimony in a real situation by staging an attack where a student attacked a professor in front of 141 witnesses. The attack lasted for thirty-four seconds but when interviewed later on, the average estimate of the duration of the event was eighty-one seconds, almost twice the actual time. This study supports Marshalls study which shows that there is a tendency for witnesses to overestimate the duration in an event. This is significant in most cases, especially for cases of self-defense where the time between the attack and the retaliation is very significant in the categorization of the action. Another event factor is the violence of the event. A research done by Clifford and Scott (1978, cited in Loftus, 1979) investigated the ability of eyewitnesses to perceive violent and non-violent events. Forty-eight subjects with equal number of men and women watched either one of two tapes. In the non-violent version, the characters were involved in a verbal exchange and weak restraining movements. In the violent version, one of the characters physically assaults another character. In an effort to be even, the start and end of the tapes were manipulated to be identical. It was found that regardless of gender, the level of recall is significantly lower for those who viewed the more violent tape. It is inferred that this is due to the greater amount of stress that is produced in response to the violent event. This shows that eyewitness testimony of a violent event should be considered with the possibility of a higher rate of inaccuracy. Though the results are significant due to the hi gh reliability of the scientific method used, it also lacks ecological validity as it was conducted in an artificial environment where witnesses do not actually experience the event. An event factor that is linked to the witness factor, stress, is weapon focus. Easterbrook (1959) found that under high stress, individuals tend to concentrate more on a few features of their environment and less attention to other features. Weapon focus is where a crime victim is faced with an assailant who is brandishing a weapon. This rises the stress level of the crime victim and thus, they will only concentrate on a few features, mainly the weapon and will have trouble recollecting other factors such as the assailants features. Loftus et al (1987) tested this with an experiment where thirty-six students were showed a series of slides which showed one of two scenarios at a fast food restaurant. Half the subjects saw a customer pointing a gun at the cashier while the other half, the control group saw a customer handing the cashier a check. A part of the experiment tested the memory of the students based on a series of seven questions on the customer. It was found that the level of accuracy of the weapon group was fifty-six percent while the level of accuracy for the control group was sixty-seven percent. As the results show that the accuracy level of the weapon group is lower than the control group, this is highly significant in showing that eye-witnesses acquisition process might be seriously hampered by the presence of a weapon. The results of the experiment are highly valid as it was conducted in a controlled environment which allowed a direct cause and effect outcome. While this is so, the participants did not experience the event and thus their response may be different to an actual witness which means that the experiment lacks ecological validity. During an event, stress is a witness factor that should be taken into account. This refers to the level of stress or fear that a witness experiences which may influence their perception during the acquisition process of the event. A simulated case study done by Berkun (1962, cited in Loftus, 1979) placed army recruits in a stressful situation. They were isolated with the exception of a telephone link. Then, they were told that they were in danger to induce anxiety and were required to repair a broken radio by following a series of complicated instructions. It was found that the high level of anxiety impaired performance of the subjects. As this case study was conducted during a period of different ethical standards than today, there are ethical implications to be considered. Nevertheless, the results of this case study significantly support the Yerkes-Dodson law (1908, cited in Green) which states that emotional arousal facilitates learning and performance up to a point after which t here is a decrement. This can be applied to eyewitnesses who experience stress. Their senses may be stimulated but after a point, their acquisition process will be negatively affected. Although this is so, this case study has only looked at male soldiers, thus when applied to the general population, it lacks ecological validity. Analysis of Factors that may affect Eye-witness Testimony during the Retention Process Eye-witnesses are being tested on their retention of information from their Long-term Memory. Because retained information and thus, memory is being transferred between memory stores, it is possible that it can be influenced, enhanced or even distorted during or in between transfers. This section of the essay will focus on the numerous researches that have been carried out to investigate the accuracy of this or the extent of the influence that may occur. After an event occurs, sometimes witnesses discuss what they saw with each other and the information that is exchanged can result in an enhancement of memory in the form of modification or addition. An experiment was conducted by Loftus (1975) on one hundred and fifty participants. They were showed a film of a car crash where a car failed to stop at a stop sign and turned right to enter traffic, causing a five-car collision. After the film which lasted for less than a minute, participants were asked a series of ten questions. Half of the participants were asked about the stop sign in the first question while the other half were asked about the right turn. All other questions were the same. The independent variable here is the first question and the dependant variable is the last question which asked participants if they remembered seeing a stop sign. Loftus found that there was a higher percentage of participants who recalled seeing a stop sign if the first question related to a stop sign than the control group, fifty-three percent and thirty-five percent respectively. This shows that by mentioning an object, there is a higher chance of it being recalled. The results are highly significant as it was calculated using precise results with a specific variable tested. It can be argued that the experiment lacks ecological validity as it was conducted in an artificial environment but this allowed a specific variable to be tested which would have been impossible with a case study. As demonstrated by this experiment, eye-witnesses memory may be influenced by post-event information that they receive and thus, the more information that the witness is exposed to after the event, the higher the chance that their memory might be compromised. A modification to the previous variable is the question as to what happens when a witness learns new information which is different from what they experienced. Loftus (1975) conducted an experiment where forty participants were shown a three-minute video which involved a group of eight demonstrators noisily interrupting a lecture. The participants then had to answer a series of twenty questions. All the questions for the participants were identical except for one. Half of the participants were asked, Was the leader of the twelve demonstrators who entered the classroom a male? and the other half were asked, Was the leader of the four demonstrators who entered the classroom a male? All questions had to be answered with a yes or no. A week later, participants had to answer another set of questions. The critical question was How many demonstrators did you see enter the classroom? It was found that participants who previously answered the question with the word twelve reported an average of 8.9 demonstrators while the other half reported an average of 6.4 demonstrators. It can be argued that this experiment lacks ecological validity as it was conducted in an artificial environment and that participants only viewed the event and did not actually witness it. The results may not be fully applicable to the general population. Although this is so, the controlled environment showed a direct cause and effect of a specific variable. The results of this experiment can be applied to eye-witness testimony where witnesses may be mislead in their testimony as their memory might be compromised by the introduction of conflicting information. Similar to the experiment above is an experiment conducted by Loftus and Zanni (1975, cited in Hill, 1998) which was a modification of the original Loftus and Palmer research. The aim of the experiment was to investigate the effect of adding post event information on memory. Participants were shown a film of a car accident after which they had to answer a series of questions. Half of the participants were required to answer, Did you see the broken headlight which implied that there was a broken headlight while the other half were asked, Did you see a broken headlight which only required participants to recall if it was there. It was found that half of the participants, who were asked using the word the, incorrectly reported seeing a broken headlight. As most of the other variables were controlled in the experiment, and only a specific variable was changed, the results signify that memory can be modified by post event information. It can be argued that the participants did not experie nce the incident and thus the experiment lacks ecological validity when applied to actual witnesses but as a specific variable was examined, it can be concluded that the cause and effect was to a large extent connected. This experiment shows that eyewitnesses may be influenced by post event information which may negatively affect their account. McCloskey and Zaragaza (1985) also conducted experiments concerning the effect of misleading post event information on participants. After watching a series of slides depicting an event, participants received a narrative of the event. Participants in the mislead condition will receive a narration with receive the narrative with misleading information about a detail of the event, a hammer was referred to as a screwdriver instead while the control group werent provided details of the specific event. Participants then had to answer a series of questions about the event. The critical question concerning the tool had the original item as an option (hammer) and a new item (wrench). It was found that accuracy for the control group was seventy-five percent and seventy-two percent for the mislead condition group. The fact that there was little difference between the two groups points to the idea that misleading post event information does not distort memory of an event. This experiment suppor ts the validity of eyewitness testimony and due to the controlled setting; the results are highly valid though it lacks ecological validity. Analysis of Factors that may affect Eye-witness Testimony during the Retrieval Process Most evidence from eyewitnesses are a result of their accounts of the event. This involves the retrieval process of information from their long term memory store. This section of the essay aims to analyse and evaluate research conducted in relation to the techniques of retrieving information from eyewitnesses such as question wording or method of questioning. This is to evaluate the extent of influence of such techniques on the reliability of eyewitness accounts and in relation, memory. The method of questioning during the retrieval process plays an important role in the accuracy of eye-witness testimony as investigated by Lipton (1977, cited in Wells, 1978). Lipton conducted an experiment where participants watched a film of a murder in a courtroom setting. He found that unstructured testimony which allowed free recall resulted in ninety-one percent accuracy. This is a significant value as compared to other types of questioning such as open ended questions with eighty-three percent accuracy, leading questions with seventy-two percent accuracy and multiple choice questions with fifty-six percent accuracy. These results show that the type of questioning that the witness is subjected to affects the accuracy of their recount. When applied to trial testimonies, jurors should take into account the type of questioning to predict or get an idea of the level of accuracy of the testimony. Though conclusive to a certain extent, the experiment lacks ecological validity as the participants did not actually experience the event, merely perceive it but as it is a controlled environment, the reliability of the cause and effect factors is high. Loftus and Palmer (1974 cited in Hill, 1998) carried out an experiment to investigate the effect of leading questions on the accuracy of participants in recalling a car crash. Fourty-five participants were separated into seven groups and each group watched a video of traffic accidents. The videos lasted from five to thirty seconds. After watching the video, participants had to give an account of what they had just seen. The independent variable is the question About how fast were the cars going when they hit each other?. The word hit is replaced with the words smashed, contacted, bumped and collided for different groups. The participants answer as to the estimate of the cars speed is the dependant variable. Loftus and Palmer found that the mean estimate of speed for more aggressive words such as smashed is higher than less aggressive words such as contacted. The results are highly significant, p Contending the results of this experiment is Yuille and Cutshalls (1986) case study of a real life event. 13 participants were interviewed using Loftus and Palmers (1974 cited in Hill, 1998) technique in their recall four to five months after witnessing an attempted robbery in daylight where one individual was killed and another, seriously wounded. It was found that there was a very high level of similarity between the accounts given by the witnesses, the accounts did not alter in response to leading questions and that the witnesses were able to recall the event in detail. Additionally, accounts of those who were more distressed had a higher accuracy level. These results are different to Loftus and Palmer (1974 cited in Hill, 1998). The eye witnesses did not alter their accounts greatly in response to leading questions. As this is a case study, it holds high ecological validity unlike laboratory experiments. Although this may be true, Yuille and Cutshalls case study was of an event t hat was relatively traumatic event and was viewed in ideal conditions. Most incidents do not mirror this setting. Also, it was an investigation of only one case study. Hence, the application of these findings is debatable when applied to general eye witness testimonies. Conclusion This essay evaluated the extent of accuracy of the claim that eyewitness testimony should not be depended upon. This was done by focusing on the different factors that can affect human memory, and in relation, eyewitness testimony as it is fundamentally based on memory. Experiments and case studies related to factors in three different memory stages were identified and evaluated. Research concerning the acquisition process such as exposure time, estimation of factors concerning the event, for example, time, violence of the event, weapon focus and witness stress level during the event was analysed. Results point to a correlation of high levels of inaccuracy when more traumatic factors are included in the event. This is also reflected in research concerning the retention process and the retrieval process although there is some evidence that supports the reliability of eyewitness testimony. Overall analysis criticised the low ecological validity of controlled experiments but also supported the high level of validity that comes with it as it essentially provides a cause and effect relationship between specific variables tested. Case studies were found to be very specific with regards to certain factors, which leads to a debate about their general application. Since experiments are only replications of real-life events, it cant be fully taken as the actual process . This may have some influence on the results obtained as it can be argued that the participants are not really experiencing the event, thus essential factors like, atmosphere, or even interest in the event may be compromised. In this manner, results of case studies hold a higher level of reliability. As indicated by the numerous researches on different factors during the process of collecting, processing and retrieving information from memory, eye witness testimony is reliable only to a small extent. Under such fallibility, it can be questioned if eyewitness testimony should be relied on at all. Though eyewitness testimony has been proved accurate in a number of researches, the amount of investigations concluding on the fact that it is highly imperfect far outweighs it. Though a large number of researches do not support the reliability of eyewitness testimony, there is also evidence to support it like Yuille and Cutshalls (1986) case study. This suggests that although eyewitness testimony can be unreliable, under certain conditions, it is highly accurate. Implications for application of the analysis in this essay could include jurors being more wary of eyewitness testimony and the conditions relating to it when deciding upon a verdict. Further research could include more case studies to increase the ecological validity of the theories produced by experiments analysed in this essay. References Atkinson, R. C. Shriffin, R. M. (1971), The Control Processes of Short-term Memory, Stanford, California, Stanford University Easterbrook J. A. (1959), The Effect of Emotion on Cue Utilisation and the Organisation of Behaviour, Psychological Review, Vol 66(3), 183-201 Green, C. D, (n.d.) Classics in the History of Psychology Yerkes and Dodson (1908), Toronto, Ontario, York University, Retrieved from psychclassics.yorka.ca: http://psychclassics.yorku.ca/Yerkes/Law/ Hill, G. (1998), Oxford Revision Guides, AS A Level Psychology, New York, Oxford University Press Loftus, E. F; Loftus, G. R; Messo, J. (1987), Some facts about Weapon Focus, Law and Human Behaviour, Vol 11(1), 55-62 Loftus, E. F. (1975), Leading Questions and the Eyewitness Repost, Cognitive Psychology, Vol 7, 550-572, University of Washington Loftus E. F. (1979), Eyewitness Testimony, Cambridge, Massachusetts, London, England, USA, Harvard University Press Yullie J. C. Cutshall J. L. (1986), A case study of eyewitness memory of a crime, Journal of Applied Psychology, Volume 71(2), May 1986, 291-301 Weiten, W. (2005), Psychology: Themes and Variations, The United States of America, Thomson Learning Inc. Wells, G. L. (1978), Applied Eyewitness-Testimony Research: System Variables and Estimator Variables, Journal of Personality and Social Psychology. Volume 36, No. 12, 1547-1557, University of Alberta, Edmonton, Canada

I Never Promised You a Rose Garden by Joanne Greenberg Essay example --

I Never Promised You a Rose Garden by Joanne Greenberg   Ã‚  Ã‚  Ã‚  Ã‚  The cold tone of this story starts out right in the beginning and her mother and father are quite distraught because of the daughter’s illness and the fact that they must trust the doctors; they seem to not trust anyone. They even told their own family that Deborah is at convalescent school, not a mental institution. Of course the time period of the book is much earlier than now so it is more understandable why they were upset. Hopefully parents now are less ignorant and would try and be proud of their child to willingly get help. It would be too harsh however to say that Deborah’s parents did not do the best that they could, they just did not even realize that their daughter was mentally sick. They didn’t even know that her peeing herself was the result of a tumor. I can say that the way that they treated her for that was wrong. At least they feel bad or that it is their fault. I think that much more of the blame needs to be placed on the par ents, contrary of what Dr. Fried stated. It is the responsibility of the parents to protect and nurture their children, not to physically punish what it not right.   Ã‚  Ã‚  Ã‚  Ã‚  Dr. Fried is a nice women. It is interesting that she was in Nazi Germany. Deborah and her family are Jewish and I feel that this is an important tie. Dr. Fried in able to make progress with Deborah and gain her trust. Dr. Royson has to treat Deborah for awhile when D. Fried is away. He is a much colder person and seems more concerned with proving Deborah wrong than actually getting into her personality and mind frame the way Dr. Fried did. Most of the other people who work in the hospital seem like they are just there to do their job. Dr. Fried, however, seems to be genuinely concerned about her patients. For some reason, there end up being a few folks that inmates or patients constantly torment: Hobbs, who commits suicide, and Ellis, who replaces Hobbs. Deborah tells one of the orderlies that Hobbs and Ellis are just like the patients and that it were all the harassing comes from. MacPherson sets her straight by telling her that some people cannot afford to get help for their problems.   Ã‚  Ã‚  Ã‚  Ã‚  I found the other patients very intriguing. They were constantly changing, new one coming in, some getting well and leaving only to return later on. Deborah and another girl even escaped but the... ...d asked for the restraints to be prepared for her because another episode was coming.   Ã‚  Ã‚  Ã‚  Ã‚  Deborah’s internal will and her great perceptiveness was most likely the main reason she started to succeed. Dr. Fried’s relationship with her also played a large role in Deborah’s recovery. Living in the real world at Mrs. Kings and studying to pass the GED may seem like typical thing for most, but this was a huge accomplishment for Deborah. After the last psychotic episode, She wakes up and begins to study. She tells the gods of Yr that she is giving up Yr for good. They remind her of all of the pain that exists because of the â€Å"real world†. â€Å"Full weight,† she said.   Ã‚  Ã‚  Ã‚  Ã‚  I think that Deborah is a smart person with a powerful imagination, who makes it through some very real problems. I feel that some of the blame should be directed towards the parents, but I also realize that they have their own problems. Also, this story takes place during a very different time than that we live in today. Hopefully, our society is educated to understand that sometimes there are situations above our own control. We then must look to the medical profession to provide answers to the questions we have.

The Negative Impact of Narcotic Regulations on Long Term Care Patients

A family sits by their loved one in the last hours of his life, supporting him in his time of need. He has resided in a long-term care facility for the past two years. As his organs slowly shut down, his body succumbs to immense pain. He is sweaty, his brow is furrowed, and each time he is touched to be cared for he moans. The morphine doses prescribed to handle his pain are no longer effective. In order to provide this patient with the best care possible, his nurse tries to contact the physician. It is the weekend and the nurse is only able to page the on-call doctor. She anxiously awaits a return phone call, while explaining this situation to his distressed family. The pain appears to be increasing. Twenty minutes later the physician calls her, and issues orders to increase the morphine doses. The nurse then contacts the pharmacy answering service and waits for the on-call pharmacist to return a call. In twenty more minutes the on-call pharmacist responds and informs the nurse that he needs to directly speak with the physician before she can legally give the medication and that he will contact her after this has occurred. In the interim, the patient dies in immense pain and the family is distraught that his last hour was spent in agony. This situation is playing out time and time again in long-term care facilities all over the United States as a result of regulation DEA-337N that was reinterpreted by the Drug Enforcement Agency (DEA) in January, 2010. The regulation states that a nurse has to be an agent of the prescribing physician to call in a narcotics prescription to a pharmacy (U.S. Department of Justice, 2010). In theory, this new regulation makes sense to prevent illegal acquisition of narcotics, but it is potential... ...dents, DEA-337N requires immediate revision. Patients in the long-term care setting can experience inordinate amounts of pain while waiting for physicians to arrange the dispensing of narcotic medications necessary for pain control. References United States Department of Justice, Drug Enforcement Administration. (2010). Title 21 code of federal regulations Washington, DC: Government Printing Office. Retrieved from http://www.deadiversion.usdoj.gov/21cfr/cfr/index.html Nursing's social policy statement. (2010). Sliver Spring, MD: American Nursing Association. Guido, G. (2010). Legal and ethical issues in nursing. Upper Sadle River, NJ: Pearson. Yukari, T, Noriko, M., & Okamoto, Y. (2010). Literature review of pain prevalence among older residents of nursing homes. Pain Management Nursing, 4(11), Retrieved from http://www.medscape.com/viewarticle/734065